Instagram is perhaps the most popular photo and video sharing site in the world. With a million active userseach month, marketers will find this social media site impossible to ignore. This platform provides an excellent opportunity for entrepreneurs to build their business.
This allows you to engage more with your target audience, increase your visibility, and create a bigger customer base. In this regard, we’ve come up with a list of brilliant marketing strategies to help maximize this platform.
- Be creative. Sharing photos and videos directly to your user’s feed is a very effective way of reaching your audience. Images often evoke a strong emotion in people.
Instagram is all about posting photos and videos, therefore, your content should be exciting and visually stimulating. A beautiful photo or layout is enough to catch your user’s attention and hopefully convert it into follows and likes.
This is why it is important for you to have an attractive content. Get creative when shooting your photos and videos. Use catchy and interesting captions to support your content.
- Use relevant hashtags.
Hashtags are crucial every time you publish your posts. It increases your post visibility and goes beyond your network of followers. You’ll be able to reach more users.
Using hashtags related to your product or service will help potential customers find your account easier. You can also use a more specific hashtag to customize your post. However, it may result in a lower visibility but you can reach a more targeted audience.
Another option is to use common hashtags to increase your brand awareness. Don’t be afraid to use a lot of hashtags on your post.
- Create a calendar.
Map out a calendar to identify the number and frequency of your posts. Listing a plan will make it easier for you to determine the flow of your posts, create a story, and conceptualize your campaign better. Since Instagram doesn’t have an integrated scheduling function, you’ll have to download a separate tool to do this for you.
A content schedule will help you identify the best time and day to upload your post, especially if it is related to a specific event or holiday. Planning ahead won’t leave you with any excuses why you failed to post your content. You can start by uploading once a day and gradually increase your posts until you reach your desired result.
- Use marketing tools.
Growing your number of followers, likes, views, and comments may be difficult, especially if you are just starting out in Instagram. However, the best way to address this concern is to maximize and utilize the marketing tools available.
Vibbi is one of the best tools to help you increase your followers, likes, and views. This will help you build your brand identity and create awareness. Once you buy Instagram views, you’ll be able to reach a wider audience, improve customer engagement and increase your sales.
The more views you hit, the more followers you’ll get. Vibbi will definitely make you more popular.